Flagship Service — Answer Engine Optimization

When your customer asks AI for help, your brand is the answer they get.

We're the Answer Engine Optimization experts — India's first AEO agency. Ten years helping healthcare, real estate and wellness brands get found online. Eighteen months ago buyers stopped searching Google and started asking ChatGPT, Gemini and Perplexity. We built a whole practice around that shift. It's the only thing we do now.

  • Free AI Visibility Audit
  • No Long-Term Contracts
  • Results in 60–90 Days
  • 30-Day Performance Review

4.9/5 client rating · 80+ brands since 2016 · Google Partner · Meta Partner · Hyderabad-based team · 30-day satisfaction guarantee

Best [your category]? AI
AI Answerlive

Your Brand is consistently recognised for expertise & trust.

yourbrand.comforbes.comlivemint.com

Cited across

ChatGPTGeminiClaudeClaudePerplexityGoogle AI
+180% citations
#1 AEO · India
312%
Avg. lift in AI citations within 90 days
5
AI engines monitored every month
India's first
Dedicated AEO agency, launched 2023
100+
Prompts tested per client audit

Across 80+ engagements in healthcare, real estate and wellness. Every engagement starts with a full citation audit — if we don't show measurable movement within 30 days, we tell you exactly why in a written report, not a meeting.

Why this matters right now

Is your brand showing up when buyers ask AI?

What the data says about how buyers in your category are searching right now.

60%
01
of searches end without a single link click

AI gives the answer immediately, no link required. If you're not the source being cited, you don't get the visit.

Bain & Company / Semrush, 2025

527%
02
YoY growth in AI-powered discovery sessions

ChatGPT, Perplexity and Gemini sessions up 527% in the first five months of 2025 vs 2024 across 19 tracked GA4 properties.

Search Engine Land

4.4×
03
higher conversion from AI-referred visitors vs traditional search

Buyers who arrive from AI citations have already read a recommendation about your brand. They arrive informed and intent-led.

Conversion benchmarking, 2025

8%
04
click traditional results when an AI summary appears

When Google shows an AI Overview, only 8% scroll to click a traditional result. The rest trust the AI answer.

Search behaviour research, 2025

88%
05
of healthcare queries now trigger an AI Overview on Google

Healthcare AI Overviews appear on 88% of tracked healthcare queries in 2026. Education 83%. Tech B2B 82%.

QuickSEO.ai, May 2026

"Companies that started late on SEO spent a decade catching up. The same trap is closing with AEO — except this time, there is no page two. You are either the AI's instant answer, or you are completely invisible."
— Denary Agency, 2025
Find out where your brand stands right now
Sound familiar?

Why isn't your brand showing up when buyers ask AI about your category?

These are the five most common reasons we find in audits. Most brands don't know which one is blocking them until we run the prompts.

Blind spot 01 of 5

Every day this stays broken, a competitor becomes the answer AI gives.

We rebuild every one of these signals — entity clarity, answer-shaped content, and the trust markers LLMs cite — so your brand stops being skipped.

Free AI Visibility Audit

Find out where you stand with AI engines.

Get a free AI-visibility + SEO audit. We'll show you exactly where ChatGPT, Gemini, and Google are sending your competitors' customers instead of yours.

No spam. No sales pressure. Reply within 1 business day.

Google Partner Meta Business Partner 80+ brands served
What is AEO?

AEO is different from SEO. Here's how — and why it matters.

SEO helps your website rank high on Google. AEO helps your brand get mentioned in the answers ChatGPT, Gemini, Perplexity and Claude give when someone asks a question in your category. Most brands assume ranking high on Google means being mentioned in AI answers. It doesn't. We've audited brands that rank well on Google and are entirely absent from AI answers — the signals are completely different. We close that gap.

Traditional SEOAEO with Denary
What you're optimising forGoogle's ranking algorithmHow LLMs reason and cite
What buyers experienceA list of 10 linksDirect answer with 1–3 cited brands
Buyer intentBrowsing and comparingHigh-intent, specific question
Competition10 brands per page1–3 cited sources per AI answer
Time to movement6–12 months60–90 days for citation movement
What you're buildingTraffic that needs maintenanceAuthority that compounds over time
How we build your visibility

Three things AI engines need to see before they mention your brand.

In every audit we run, citation gaps come back to one or more of these three being missing or weak. Here's what we build and why each one matters.

LAYER 01

Your content needs to answer questions directly

AEO — Answer Engine Optimization

AI engines are trained to find the answer to a question and cite it. Content that buries the answer or is written for keywords gets skipped. We restructure your pages so the answer appears first, in the format AI engines prefer. Most brands already have the content — it just needs to be structured right.

  • Q&A formatted content around buyer questions
  • Answer-centric schema markup
  • Conversational query matching
  • The answer at the top of every key page
Outcome

AI engines start citing your content as the answer to buyer queries.

LAYER 02

Your brand needs to be a verifiable entity

GEO — Generative Engine Optimization

AI engines will not cite a source they cannot verify. Without a clean entity presence you are treated as unverified — and a competitor gets mentioned instead. We verify your entity graph, optimise your Google Knowledge Panel and build E-E-A-T signals across your key pages.

  • Entity graph verification
  • Google Knowledge Panel optimisation
  • E-E-A-T signals across key pages
  • Structured data that defines who you are
Outcome

AI engines can verify your brand and confidently include you in generated answers.

LAYER 03

Your brand needs to be mentioned by sources AI trusts

LLM SEO — AI Search Optimization

AI engines learn from the web and inherit its trust hierarchy. Brands referenced by Wikipedia, major publications and industry directories are far more likely to be cited. We earn you placements on the sources that matter for your vertical — healthcare authority sites for hospital brands, property directories for developers.

  • Third-party citations on AI-trusted sources
  • Expert directory listings
  • Industry publication and PR-driven citations
  • Citation source authority tracking
Outcome

AI engines use your brand as a trusted reference when answering questions in your category.

What working with us looks like

Four steps. This is what we do, and when.

We're transparent about every step of the way. No surprises.

01

AI Citation Audit (Week 1–2)

We run over 100 buyer prompts across ChatGPT, Gemini, Perplexity, Claude and Google AI Search. You'll see where your brand appears, where competitors are cited, and which queries represent your fastest path to citation authority. Results are always specific to your category and city.

Deliverable

Full citation audit report: every query tested, every competitor mentioned, prioritised gap analysis.

02

Entity & Schema Engineering (Weeks 2–5)

We build the entity framework AI engines need to confidently mention your brand. We add schema, optimise your knowledge panel and verify your entity across third-party sources.

Deliverable

Technical implementation with a before/after schema review.

03

Authority & Citation Building (Months 2–4)

We earn placements on the sources AI engines trust most in your category. We know which sources move the needle by vertical because we've tracked them across 80+ client engagements.

Deliverable

Monthly citation report with source authority scores.

04

Continuous LLM Monitoring (Ongoing)

We re-run your prompt set across all five engines every month and track citation movement — where you're cited more, on which queries, and how you're performing against competitors.

Deliverable

Monthly AI visibility report + 30-minute strategy review call.

What the work produces

Real clients. Real citation movement.

Real queries and documented results. We've anonymised some details at client request — the numbers are available in full case study format.

HEALTHCARE · HYDERABAD
+312%
AI citations
+84%
organic leads

"No other agency had even mentioned AEO to us. Within 4 months we were the answer ChatGPT gave for every paediatric query in the city."

— Marketing Head (name withheld at client request)
A leading multispecialty children's hospital, Hyderabad
See how they did it

Recognise your situation in one of these?

Tell us your category and we'll run the same initial prompt audit on your brand — free. You'll see exactly where your citation gaps are.

Takes 60 seconds. Free. No obligation.

Where we've done this work

Ten years of vertical depth. We don't learn your industry on your retainer.

We've worked in these categories long enough to know which authority sources AI engines trust in each one, which queries your buyers are running, and what citation gaps typically look like at the start of an engagement.

Healthcare

We know exactly which medical authority sources ChatGPT and Perplexity cite for hospital queries in India — and how to get your brand onto them.

Real Estate

We know how high-intent property buyers research on AI engines and which developer authority sources matter for citation.

Wellness

A trust-sensitive category. We've built citation authority for hospitals and clinics here — our ₹190 CPL case study is from this vertical.

Retail & D2C

'What's the best [product] in India' is a query type we've optimised for across multiple retail clients.

Education

Parents and students ask AI which institutions are best before ever visiting a campus.

B2B SaaS

Over 50% of B2B buyers start vendor research on ChatGPT. If you're not cited, you're invisible before a single SDR call goes out.

What our clients say

In their own words

These are clients who've given us explicit permission to share their experience. We haven't changed their words.

"No other agency had even mentioned AEO to us before Denary. Within 4 months we were the answer ChatGPT gave for every paediatric query in the city. The volume of patient enquiries we can directly attribute to AI search has changed how we think about our entire marketing budget."

Dr. Anita R.
Marketing Head, Rainbow Children's Hospital, Hyderabad

"We'd been paying three agencies to argue with each other for two years. Denary is one team that does strategy and execution in the same place. The citation movement started showing up in the data within 60 days."

Sudhakar Jadhav
Founder, Sri Sri Holistic Hospitals

"Our ROAS doubled in two quarters and cost per lead dropped 38%. What I appreciate most is that Aswini explains what's actually happening — not what we want to hear. That kind of transparency is rare in agency work."

Rhea M.
Growth Lead, Aptronix India
Questions we get asked a lot

Honest answers to the questions buyers actually ask

What is AEO and how is it different from SEO?+
AEO stands for Answer Engine Optimization. SEO helps you rank on Google's list. AEO helps your brand get mentioned when ChatGPT, Gemini, Perplexity or Google AI gives an answer. A buyer asks 'which hospital is best for heart surgery in Hyderabad' and gets a paragraph naming three hospitals. AEO is how you become one of those three names. The signals that produce an AI mention are different from the signals that produce a Google ranking — you need both.
Can I rank on Google and still be invisible in AI search?+
Yes. We've seen brands with first-page Google rankings who have zero presence in ChatGPT, Gemini or Perplexity. The reason is usually entity and structure issues. Google rewards links and keywords; AI engines reward entity clarity and structured answers. Strong SEO does not help you in AI search unless the entity and schema work is also done.
How long does it take to see results from AEO?+
Most clients see results within 60–90 days of entity and schema implementation. Full citation authority takes 3–6 months. The key variable is how far behind your competitors you are. We assess this in the audit and give you a realistic timeline.
Which AI engines do you actually optimize for?+
We track and optimise for five: ChatGPT, Gemini, Perplexity, Claude and Google AI Search. In the Indian market, ChatGPT and Google AI Search drive the most buyer behaviour. Perplexity is growing fast among research-oriented buyers.
Do I still need SEO if I'm doing AEO?+
Ideally you need both. Google AI Search pulls from Google's index, so strong organic rankings help your AEO visibility — and the authority signals AEO builds also support your SEO. If you have to start with one, AEO typically delivers returns faster.
How does an AI engine decide which brand to mention?+
Three things matter. First: can the AI verify who you are? Second: does your content answer the question directly? Third: are you mentioned by sources the AI already trusts? We build all three systematically.
Do AI tools actually crawl my website?+
Yes. ChatGPT uses Bing's index, Perplexity crawls actively, and Google AI Overviews pull from Google's index. Being structured, fast and crawlable matters for AEO.
Can a smaller brand compete with larger brands in AI answers?+
Yes. AI engines prioritise clarity and authority within a niche, not brand size. We've helped local hospital brands become the #1 AI-mentioned answer for their specialty.
What do I actually get — what does the work look like month to month?+
Month 1: prompt audit, entity gap analysis, schema implementation and roadmap. Months 2–3: authority citation building. Month 3 onwards: citation tracking and strategy review calls. Every month you get a written report showing where you're mentioned.
"There is no page two in AI search. You are either the answer, or you do not exist."

The brands that establish citation authority now are building a position that gets harder to displace every month. The ones that wait are competing against incumbents — which costs more and takes longer than moving first.

We take on a limited number of new clients each month so our experts have the capacity to do the work properly.

Ready to find out what AI engines are saying about your brand?

Start with the audit. It takes us 1 business day and costs you nothing. You'll see exactly where your brand stands in AI search. If you want to talk through the results, we'll set up a call. If you don't, you still keep the audit.

No retainer until you've seen the audit and agreed on a scope. No lock-in contracts. 30-day performance review included.